Leistungen für bestehende TV-Sender

 

 

 

SCHEDULING
SWOT analysis  |  Competitor analysis  |  Improvement of existing schedules  |   Positioning  |   Scheduling secrets

DEVELOPMENT
Time slot based positioning  | Format development and format analysis | Detailed concept development (content, look, faces etc.) | Presentation

PROGRAM
Analysis of current formats (content, dramaturgy, presentation, positioning, awareness, promotion)  |  Improvement proposals  | Timelines and to do's for relaunches  |   Positioning papers  |   Guidelines for producers  |  Coaching for executive producers and key creative staff

SALES & MARKETING
Check of positioning and channel USP  |   Analysis of target groups and ratings  |   Revenue check  |   Improvement of sales strategy (pricing, load factor, discounts etc.)  | Development of non spot revneue strategies (diversification) 

PRODUCTION
Analysis of production and program workflows  |   Cost savings & workflow improvements  |   Implementation of effecient production (e.g. video journalists)  |   Evaluation of new technologies

BUSINESS AFFAIRS
Budget check for productions and licenses  |  Optimizing of rights and acquisition strategies  |   Licensing  |   Library management  |   Analysis of costs for overheads, productions and studios  |   Optimizing of controlling reports

COACHING
Workshop rights management & acquisition |  Workshop budgeting & controlling   |   Recruiting | Deal making 

OTHERS
„Deal maker check“:
Check of deals (licenses, productions, rights, ancillary exploitation, broadcasting, distribution)

„Business escort“
Support or lead of important negotiations and deal making with film dealers, producers, sales agencies, cable and satellite distributors etc.


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